How Do Writers Learn Products?
My online shop sells items with several small differences between models, and explaining those differences clearly has always been a challenge. I know them because I handle the products every day, but a new writer would need some background first. I may hire product description writers as the store grows, so I am thinking ahead. For anyone who has hired writers for product pages, how did you teach them about your items? Did you use spreadsheets, photos, old descriptions, or something else?
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